Redefining the strategic and creative vision for the Energy and Mobile Ombudsman gave us an unparalleled insight into consumer detriment for the biggest global brands. Our work crossed both sides of the divide, shaping a brand designed to engage with - and support - consumers as they navigate the seemingly complex complaints procedure; and the energy and mobile providers themselves with an account focused, tailored service.
With extensive research in both B2C and B2B markets, deep stakeholder engagement within the Ombudsman and partner businesses, our work has drawn together customer experience, strategic use of AI and business operations alongside creative execution and realisation.
Illustrations for that human touch. We wanted flexibility and creativity to sit at the heart of the visual strategy. Illustrations, created by the Halo studio, enliven all content, from printed corporate collateral to where they really come to life, throughout the entire digital experience.